Digital & Social Media design

A selection of digital and social media work produced for three global brands across different contexts and formats, from social campaigns to animated web assets.

Clients

eBay, Dentons & DiDi

Role

Graphic Design & Illustration

Year

2019-2026

eBay

Digital assets produced as part of the in-house creative team at POP agency. Work included Instagram carousels for Q1 2020, Facebook animated headers for New Year's, and promotional web banners across multiple product categories.

Art direction: Aaaron Porvaznik

Facebook-cover2
Cover
Digital design-iphone-14-pro-eBay
Digital design-iphone-14-pro-eBay-2

Dentons

LinkedIn carousels and Instagram visuals for Dentons, one of the world's largest law firms. Each piece clearly communicates legal topics while maintaining strict brand consistency for a global audience.

Digital design-iphone-14-pro
Digital design-iphone-14-horizontal
Digital design-iphone-14-pr-single post
Digital design-iphone-14-pr-single post-2

DiDi: Promo Campaign “The Orange Passenger”

A driver engagement campaign where DiDi drivers had the chance to win cash prizes by picking up a mysterious passenger dressed in the DiDi orange color scheme. Originally launched in Ecuador as a local BTL activation, the campaign expanded to Colombia, Perú, Costa Rica, and other markets in Latam. I designed emails and in-app assets for each country, ensuring clear messaging and cohesive visual identity across regions.

Hombre naranja KV
Hombre naranja aplicaciones

DiDi: In-App Campaign “Meet Your Olympus Copilots”

A product communication campaign introducing new AI-powered safety features, inspired by Greek mythology. Each feature was personified as a guardian deity: wise, protective, and ever-present.

Artificial Inteligence Camp

© Leyla Vargas